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EXPERIENTIAL 

Experiential

Problem: Develop a fun and modern shirt design utilizing the organization's misison.

 

The Washington Interfaith Network has a passion for connecting people of faith and making a difference in the community. There are many rewards in doing good work, but if no one knows what you're doing how can you gain support?

 

In an effort to spread brand recognition I developed an shirt design that was worn by WIN employees at their annual conference meeting.  

 

Problem: Develop conference branding.

 

Developing branding for an entire conference can be a daunting task, however with proper planning a cohesive brand experience can be easily achieved.

 

I worked tirelessly and cohesively with the creative team to develop the digital and print graphics for NEA 2017. 

 

Problem: Develop an exhibit hall booth

 

Having a strong visual presence in exhibition halls is critical to successful marketing.

 

I designed an exhibit hall booth complete with a greeting counter, lounge area and publications display to engage visitors.

 

Problem: Develop a registration booths, exhibit hall lounge and branding

 

Having a strong visual presence at a major conference is critical to successful marketing.

 

I designed the registration booths to help attendees register and with mobile app assistance, along with an exhibit hall booth complete with a back-lit displays, lounge area and publications display to engage visitors.

 

Problem: Develop a clean and fresh brand redesign.

 

Emory United Methodist Church (EUMC) in Washington DC is affectionally known as the Emory Fellowship. Unfortunately that affection, love and enthusiasm was not present in their current branding. 

I developed a modern redesign of their branding elements across their entire print, digital and transportation platforms separating them from traditional UMC branding while highlighting the affection, love and enthusiasm shown within the church.   

 

Problem: Develop a clean and modern player and coaches uniform.

 

The Ridge Road Youth Center in Southeast, Washington DC serves a large youth base in the often underserved Ward 8 community of the District. When playing recreational sports both players and coaches can agree that everyone wants to look good while playing!

 

I developed a clean jersey design based on a white color scheme to keep players cool in the summer heat. Coaches were distinguished in black and grey.   

 

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